Social Media & Influencer Manager
About the role
Reloc8te is looking for a creative, driven Social Media & Influencer Manager to build our social presence, grow our audience, and develop relationships with creators and influencers who can help expand the brand. This role will own the day-to-day social strategy across platforms while also building an influencer and creator network around relocation, real estate, homeownership, lifestyle, moving, local communities, and related content. You’ll be responsible for creating content, managing social channels, identifying trends, increasing engagement, developing campaigns, and finding the right influencers to introduce Reloc8te to new audiences. We’re looking for someone who understands both content and growth, not just posting.
What you'll need
Strong understanding of Instagram, TikTok, Facebook, LinkedIn, YouTube, and emerging social platforms Experience creating and managing social media content and campaigns Strong writing skills with the ability to create captions, hooks, scripts, and campaign concepts Ability to build and manage a consistent content calendar Strong understanding of short-form video and social trends Experience growing social audiences and increasing engagement Ability to identify, research, and recruit influencers and content creators Comfortable conducting outreach and building relationships with creators Ability to negotiate basic influencer partnerships, deliverables, timelines, and expectations Experience managing comments, messages, and community engagement Comfortable reviewing analytics and using performance data to improve content Ability to manage multiple campaigns, creators, and deadlines at once Strong attention to detail and brand consistency Self-motivated and comfortable taking ownership in a fast-moving environment
Nice to have
Experience working with influencers, brand ambassadors, affiliates, or creator programs Existing relationships with real estate, relocation, lifestyle, home, family, or local-market creators Experience building an influencer program from the ground up Experience in real estate, relocation, housing, lifestyle, or property technology Experience growing a startup or new brand on social media Short-form video production and editing experience Experience with Canva, Adobe Creative Suite, CapCut, or similar tools Familiarity with paid social campaigns and influencer whitelisting Experience developing affiliate or referral programs Understanding of UGC and creator-generated advertising Knowledge of social SEO and content discoverability Familiarity with Texas communities and major relocation markets Experience creating educational content around data, real estate, neighborhoods, or lifestyle topics
Benefits & perks
Opportunity to build Reloc8te’s social and influencer strategy from the ground up Significant creative freedom and ownership Ability to directly shape the voice and personality of the brand Opportunity to develop a nationwide network of creators and influencers Flexible and collaborative work environment Growth opportunities as Reloc8te expands Exposure to real estate, technology, data, marketing, and relocation Early access to new Reloc8te tools, reports, and features Opportunity to create original campaigns, partnerships, and content series Competitive compensation based on experience
Reloc8te is an equal-opportunity employer. We celebrate diversity and are committed to building an inclusive workplace. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
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